Publications

Abstract

This study investigated whether the negative effect of complexity on artificial grammar learning could be compensated by adding semantics. Participants were exposed to exemplars from a simple or a complex finite state grammar presented with or without a semantic reference field. As expected, performance on a grammaticality judgment test was higher for the simple grammar than for the complex grammar. For the simple grammar, the results also showed that participants presented with a reference field and instructed to decode the meaning of each exemplar (decoding condition) did better than participants who memorized the exemplars without semantic referents (memorize condition). Contrary to expectations, however, there was no significant difference between the decoding condition and the memorize condition for the complex grammar. These findings indicated that the negative effect of complexity remained, despite the addition of semantics. To clarify how the presence of a reference field influenced the learning process, its effects on the acquisition of two types of knowledge (first- and second-order dependencies) and on participants’ awareness of their knowledge were examined. The results tentatively suggested that the reference field enhanced the learning of second-order dependencies. In addition, participants in the decoding condition realized when they had knowledge relevant to making a grammaticality judgment, whereas participants in the memorize condition demonstrated some knowledge of which they were unaware. These results are in line with the view that the reference field enhanced structure learning by making certain dependencies more salient. Moreover, our findings stress the influence of complexity on artificial grammar learning

Abstract

The present research investigates how consumer choice is affected by Terror Management Theory’s proposition of Mortality Salience increasing one’s cultural worldview defense and self-esteem striving. The study builds empirically upon prior theorizing by Arndt, Solomon, Kasser and Sheldon (2004). During an experiment, we manipulated Mortality Salience and measured product preferences for conspicuousness and familiarity. Participants primed with death were more likely to choose conspicuous products, corroborating previous research of mortality salience raising materialistic tendencies. In addition, participants showed a tendency to prefer familiar brands. These results are in line with the Terror Management Theory framework.

Abstract

The present study identified two aspects of complexity that have been manipulated in the implicit learning literature and investigated how they affect implicit and explicit learning of artificial grammars. Ten finite state grammars were used to vary complexity. The results indicated that dependency length is more relevant to the complexity of a structure than is the number of associations that have to be learned. Although implicit learning led to better performance on a grammaticality judgment test than did explicit learning, it was negatively affected by increasing complexity: Performance decreased as there was an increase in the number of previous letters that had to be taken into account to determine whether or not the next letter was a grammatical continuation. In particular, the results suggested that implicit learning of higher order dependencies is hampered by the presence of longer dependencies. Knowledge of first-order dependencies was acquired regardless of complexity and learning mode.

Abstract

Actively searching for the rules of an artificial grammar has often been shown to produce no more knowledge than memorising exemplars without knowing that they have been generated by a grammar. The present study investigated whether this ineffectiveness of intentional learning could be overcome by removing dual task demands and providing participants with more specific instructions. The results only showed a positive effect of learning intentionally for participants specifically instructed to find out which letters are allowed to follow each other. These participants were also unaffected by a salient feature. In contrast, for participants who did not know what kind of structure to expect, intentional learning was not more effective than incidental learning and knowledge acquisition was guided by salience.